Wednesday, January 29, 2014

Spotify Streams Soar After The Grammys

Get Lucky image
It used to be that an appearance on the Grammy's was a sure way to sell big loads of vinyl or CDs the following week. That's no longer the case, since large amounts of streams have taken the place of sales. Spotify provided some early numbers for those who appeared on the show on Sunday night.
  • Daft Punk's "Get Lucky" up 205% (estimated at over 300,000 streams)
  • Chicago's "Does Anyone Really Know What Time It Is" up 150%
  • Metallica's "One" up more than 125%
  • Beyonce's "Drunk Love" up 52%
But in many cases, an artist's entire catalog actually got a boost from the Grammy exposure.
  • Paul McCartney's catalog up 126%
  • Kendrick Lamar catalog up 100%
  • Macklemore & Ryan Lewis up 65%
  • Taylor Swift catalog up 65%
  • Lorde's up 46%
But perhaps the biggest winner of the evening is one of our greatest musical icons. Stevie Wonder's "Another Star" was up a whopping 635% as of Tuesday.

I'd say these numbers prove that streaming is here to stay (like we needed any proof already).
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